In an increasingly competitive business world, it is crucial to establish strategic alliances with different organizations and stakeholders. It is even more critical in sectors such as agro-industry, where the supply chain is complex and a collaborative approach is needed to achieve sustainable growth.
There is no doubt that employer branding has become very important in today’s business world. Simply put, employer branding corresponds to the internal actions and efforts that the employer makes to impact the “employee experience” – what the employee experiences within the organization. Through this, the company can build an image and reputation that favors attracting and retaining human talent.
Investments in infrastructure and innovation build a more dynamic and competitive economy by creating jobs and providing people with needed income. Promoting new technologies stimulates international trade and enables the efficient use of resources.
It consists of discovering new ways to undertake certain processes or practices to add value to products. Invention allows companies to be more competitive, to create a culture of continuous improvement and to offer a balanced portfolio. Correspondingly, trust and unity between employees and their leaders drives innovation through the exchange of ideas.
The implementation of new technologies allows companies to discover and leverage new business opportunities and to expand into new markets. Technology is more than a mere opportunity. It has become a key element to survive globalization by eliminating barriers and solving problems.
It is important to emphasize that innovation is not only acquiring new tools or recent technology; it is, instead, the use of these assets to improve processes. Effective innovation is done in an organized manner:
AgroAmerica is constantly innovating in order to maintain its world-class status. Innovation is fundamental to achieving sustainability and maximum productivity. We develop new products with high nutritional value through the responsible and efficient use of resources, while generating employment for the economic development of people and communities.
The Sustainable Development Goals (SDGs) aim to achieve universal equality, protect the environment and move towards leaving no one behind. The 2030 Agenda for Sustainable Development has 17 goals, which have been accepted and signed by 193 countries. These countries have committed to take the necessary actions to achieve these goals. In this article we will talk about the sustainable development goal 2: zero hunger.
One of these 17 goals is to eradicate hunger in the world through food security, improved nutrition and the promotion of sustainable agriculture. According to the 2020 United Nations’ (UN) Global Report on Food Crises, around 690 million people suffer from hunger; of these, about 135 million suffer from severe hunger.
Extreme hunger and malnutrition are two of the main obstacles to achieving sustainable development and SDG 2: Zero Hunger aims to remove these barriers. What are the consequences of hunger? Hunger negatively affects people’s living conditions by causing people to be less productive and to suffer from more diseases. How can we achieve “zero hunger”? We can provide equal access to adequate, healthy and nutritious food.
Some of the goals of this plan of action for 2030 are:
Achieving these goals will ensure that there is enough safe and nutritious food for everyone.
At AgroAmerica we contribute to the achievement of this goal through 2 pillars of our sustainability strategy:
Everyone can support the fight against hunger through either modest or significant actions in their own surroundings. Increasing agricultural productivity and sustainable food production will help to achieve the Sustainable Development Goals.
