AgroAmerica

Archives April 2012

Donación para el orfanato Valle de Los Ángeles AgroAmérica

Agroamerica, the Fernando Bolaños Foundation, through the Order of Malta, obtained a donation for the Valle de los Angeles orphanage

Agroamerica, the Fernando Bolaños Foundation, through the Order of Malta, obtained a donation for the Valle de los Angeles orphanage

Guatemala, April 2012. The Fernando Bolaños Foundation organized a donation of food and basic necessities from the Order of Malta for the Valle de Los Angeles orphanage, located just outside Guatemala City.

140 children benefited from the donation which included beans, cereal, baby food, chocolate, pancake mix, laundry detergent, body cream, blankets, and personal hygiene kits.

The orphanage is supported by local and international donations. The children in the orphange come from some of the poorest communities in the country in the departments of Petén, Jutiapa, Jalapa, Zacapa, Sololá, Totonicapán and Guatemala.

Vicky de Díaz, orphanage assistant, commented, “The donation will help a lot. The food will supplement our existing menus to help feed the children. As well, the orphanage is located in an area that has a relatively cold climate, so the blankets will be very useful. We’ll use the chocolates as prizes for the cleaning contests that we have among the children.”

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Premio Corporate Brand Supplier of the Year AgroAmérica

Agroamerica is recognized by Kroger with the award “Corporate Brand Supplier of the Year 2012″

Agroamerica is recognized by Kroger with the award “Corporate Brand Supplier of the Year 2012″

Guatemala, April 2012. The Kroger supermarket chain, one of the largest chains in the United States, recognized Agroamerica with the award, “Corporate Brand Supplier of the Year 2012″ for their exceptional contribution to the company’s corporate brand program.

Agroamerica was chosen from among thousands of vendors worldwide to receive this award. According to the criteria set forth by Kroger, Agroamerica is a business that has upheld the highest standards of customer service by providing Kroger with a wide variety of high quality products at competitive prices.

During the awards ceremony, the Kroger’s team, showed their appreciation to the winning enterprises for embracing the company’s spirit and supporting them in their efforts to help steer it in a direction of innovation and excellence. “Agroamerica is a key supplier for us. Not only are they the leading supplier of our own brand of bananas under the brand name, Fresh Selections, but they have also collaborated with our team to become pioneers in the direct importation of bananas to developed countries”, said Lorena Rull, Corporate Brand Manager. She added that Agroamerica is a very valuable partner that shares Kroger’s fundamental value of Customer First.

Fernando Bolaños, CEO of Agroamerica, said that it was a great honor to have received this award, “This is a stimulus to our company to continue striving to do better every day.” Bolaños congratulated its entire team, especially the field staff, for their efforts and dedication which led to this award.

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Prevención del VIH/SIDA AgroAmérica

Agroamerica trained 4,000 community leaders and employees in AIDS prevention

Agroamerica trained 4,000 community leaders and employees in AIDS prevention

Guatemala, April 2012. Agroamerica, together with the Independent Anti-AIDS Committee, delivered 43 AIDS prevention workshops with a focus on family values. More than 4,000 employees from the banana and palm plantations in the departments of Escuintla, Retalhuleu, San Marcos, and Quetzaltenango benefitted from this training.

Over the course of two weeks, two doctors from the Anti-AIDS Committee conducted the workshops at the plantations and packing plants. The doctors emphasized that the best ways to prevent the spread of the HIV/AIDS virus are abstinence and/or marital fidelity. Using a condom is a method of last resort because it is not 100% reliable and does not prevent other diseases.

“The purpose of these workshops is to create a change in the behavior, attitudes and beliefs of our employees by instilling them with the positive values which this company embraces—the final result being an improvement in their quality of life”, said Bernardo Roehrs, corporate director of the company. “As well, we want to help Guatemala meet the Millenium Development Goals; one of them is to combat HIV/AIDS”, stressed the director.

The vast majority of the company’s employees had never before heard of the AIDS virus. Wilson Ajtún, a banana packing plant worker said, “This workshop was excellent; I never knew that AIDS existed. I want to thank Agroamerica for providing us with these educational lectures and, above all, for teaching us how to protect ourselves from this disease. Now, I know how to avoid catching AIDS.”

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